City Rapper Signed On To A Clothing Line “MERCH-STORES” in America .
Bright Ananvura A-ugdimah With the upcoming launch of his clothing line, popularly known in the music fraternity as City Rapper from Bongo in the Upper East Region, who is now based in America and doing music to put the Region and Country Ghana on the map, bucks the trend of refusing to think outside the box in revenue streams for artists.
One major and underutilized avenue in Africa’s music market is clothing merchandising. African musicians have struggled to capitalize on this lucrative opportunity, particularly in larger music markets such as Nigeria and Ghana. It’s virtually ridiculous to talk about establishing your music career in the United States without including music merchandise, whether you’re signed to a label or not.
Check Out The Images Of The Clothing Line Below :
